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Meet Chris & Elle...

A powerhouse couple with a shared mission to empower women over 35 to lead lives filled with confidence, health, and joy. Their journey is a blend of personal triumphs, deep empathy, and a relentless drive to make a positive difference.

Together, Chris and Elle are a dynamic duo, combining Chris's extensive coaching expertise and Elle's relatable journey and entrepreneurial spirit. Their approach is holistic, focusing not just on physical fitness but on nurturing a lifestyle where women over 35 can thrive. They believe that every woman deserves to feel strong, confident, and joyful, and they are committed to guiding them on this transformative journey.

35+ Reset Metabolic Method

Our 40+ Metabolic Reset Method has helped 598+ career-driven women over 35 shed 10-30 lbs of fat in just 90 days, without joining a gym, giving up their favorite foods or feeling deprived. Find a new routine that works for you, an airtight nutritional plan that will fix your metabolism, and a training program that will torch fat and rewrite your relationship with exercise. 


Chris Smits


Coach Chris Smits' journey into the world of fitness and coaching is more than a profession; it's a heartfelt mission, deeply rooted in a personal and emotional life experience. Growing up, Chris was inspired by his mother, who instilled in him the joy of being healthy and active and the importance of helping others. Tragically, his mother, who struggled with weight management, lost her life in an accident. This pivotal moment in Chris' life steered him towards becoming a coach, a path he chose to honor her memory and legacy.

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Elle Daftarian


Elle Daftarian is not just a serial entrepreneur and a devoted mother to two beautiful girls; she is a beacon of inspiration and guidance for women over 40 navigating the intricate world of health and fitness. Elle's journey into coaching was serendipitous, sparked by her transformative experience with her husband and business partner, Chris. After years of battling the ups and downs of yo-yo dieting and trendy workouts, Elle discovered the keys to sustainable success in fitness and nutrition.

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